Squidoo lenses are one of the most powerful ways that you can gain attention for your mlm business opportunity.

Up until a few years ago, Squidoo wasn’t even heard of. Heck it wasn’t even live and available to the world until 2006. Now, it’s a powerhouse for social marketing! The growth of Squidoo has been phenomenal. But what is it? What’s it all about?

As I mentioned, Squidoo is a website for social marketing and social networking. It’s for sharing information of all kinds. Some people share information about their favorite foods and recipes. Some share information about dog breeds. Some share information about businesses.

Squidoo offers a very unique way for an entrepreneur to promote his or her business – by publishing Squidoo Lenses. Squidoo lenses are wonderful single page websites that anyone can build. Lenses can feature articles, photos, recommendations, reviews, polls, blog feeds and a lot of other helpful tools.

By creating an interesting and informative combination of these features and tools you are able to show the world, in a very interesting way, what your business is about. Lens creation isn’t difficult, and most people consider it fun! If you don’t have the time or don’t feel you have the creativity to create your own lens, you can hire someone to do it for you (make sure you hire someone with experience and a good reputation).

Stay tune for Part 2

 James B. Byrd

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